WWE recently applied for the trademark to “American Alpha” for use as a gimmick name.

Also, the the “Too Sweet” hand gesture that WWE was trying to trademark in March of this year has officially been abandoned by the WWE. It’s been abandoned due to WWE not responding within the six month time period allowed to a USPTO inquiry sent in June. It’s being said that if the delay was unintentional than they can petition to revive the application or they can request a reinstatement if it was an error on USPTO’s part. WWE has until February 29, 2016 to make that decision. It was being said that WWE filed for the trademark in March to curtail groups like The Young Bucks and The Bullet Club from using the hand gesture.